In today’s rapidly evolving digital landscape, audiences demand more than just content. They seek personalized experiences, seamless navigation, and control over their viewing journey and personal data. Imagine a streaming platform and app that truly understands your preferences, recommends content that resonates, and adapts to your viewing habits. That’s the power of viewer-centric streaming.

Creative content meets in-platform shopping – how can interactivity enhance the streaming experience and in return bring more profit? New ways to interact with content can provide new revenue streams for the industry happening through data, recommendation systems, targeted ads and more – just ask social media. Join us on SEP 26 at #MTHCON24 for a deep-dive into the topic with Amazon and TikTok.

AI is transforming industries worldwide and the media sector is no exception. This revolution brings with it a host of challenges and opportunities. #MTHCON24 dives into the topic in the conference track „Disrupting the Media Industry with AI“ – join us to take a deeper look into how AI is being harnessed to enhance workflow efficiency and spur creativity, alongside the critical concerns that arise from these advancements.

New formats emerge as technology allows producers to create beyond the traditional ways in which we’re used to experiencing stories. From the ever-expanding AR/VR/XR landscape to Apple Vision Pro apps, to interactive series, our three speakers will guide you through what’s new in viewer experiences. Join #MTHCON24 to keep up to date with what’s happening in the interactive streaming ecosystem, and the technology behind it.

The last decade has transformed the way we produce films many times over – both in workflows and content production itself. By now, the possibilities of AI push boundaries maybe further than ever. How can producers & distributors take advantage of this ever-evolving tech and leverage it to bring forward-thinking viewing experiences to the audiences?

Where do we stand, and how can new technologies propel us forward after challenging years? Join us at #MTHCON24 for a comprehensive exploration of the media industry’s current state and future possibilities.

Snowy mountains, magnificent castles, and seasoned production teams have long made Austria a prime location for filming. Yet, Austria’s impact on the media industry extends beyond its scenic landscapes. We’re thrilled to welcome Austria as the #MTHCON24 Guest of Honour!

Ready to take your creative process to the next level? At #MTHCON24, we’re bringing you exclusive workshops and interactive sessions designed to elevate your media production skills. Whether you’re eager to explore AI-driven filmmaking, playful collaboration techniques, cutting-edge editing tools, or smart virtual production strategies, this is your chance to get hands-on with the latest innovations.

In the super election year 2024, with the elections in France, UK, and India behind us, state elections in Saxony, Thuringia, and Brandenburg ahead of us as well as the world’s eyes on the US elections: What role do media and technology play?

We proudly present the lineup for the MediaTech Hub Conference 2024: Join over 50 international speakers and thought leaders on September 25-26 at Babelsberg Studios as we explore the latest trends, technologies, and best practices in film, TV & streaming!