Sep 27Expert Stage
11:00-11:45 AM

Decoding audience behaviour  
Understanding audience preferences is crucial. Producers, content delivery networks, and distributors analyse data to gain insights into behaviour. Who is our target audience? How can we use this data more effectively?

Hans Hoffmann | EBU
Till Sudworth | NPAW
Helga Löbel | UFA
Angela Moneke| Working Title Films

Sep 27Expert Stage
12:00-12:45 AM

Aggregate, recommend, personalise: the tech behind it all
Content overload: countless choices on multiple platforms. Aggregating fragmented content providers is as much of a challenge as recommending and personalising content across platforms. How can audiences find their desired content, and how can we help them do so?

Simon Hawe | Joyn
Einat Kahana | Viaccess Orca
Rahul Patel | Ampere
Hannah Taieb | Spideo

Sep 27Expert Stage
2:00-2:30 PM

Exploring the frontiers of AI-generated visual content
Text-to-image programmes like Runway’s Gen-2 or Midjourney have already revolutionised filmmaking, but further exploration is needed to uncover AI’s potential in the creation of visual content. How far can developments in AI technology push the boundaries of production?

Evan Halleck | VFX Artist

Sep 27Expert Stage
2:45-4:30 PM

Your new co-worker: creative AI tools
AI tools are transforming film and TV production. In a series of case studies, innovators reveal rapid, streamlined filmmaking processes with examples of AI-assisted script visualisation, editing, subtitling, CGI, VFX, and diversity tracking.

Part I.  2:45 – 3:30 PM
Volha Paulovich | Pento Pix
Tijana Prodonovic | Wonder Dynamics
Rob Hall | Flawless

Part II.  3:45 – 4:30 PM
Caecilie Bach Kjaerulf | MediaCatch
Aaron Jones | Yepic AI

Sep 27Expert Stage
4:45-5:30 PM

NVIDIA AI – Creation through Imagination
From illustration to 3D animation, concept design to final frame, creators are finding advanced tools that accelerate their workflows and present exciting possibilities.  In this session you will learn about NVIDIA’s platform for visual computing and the ecosystem it enables.

Rick Grandy | NVIDIA

Sep 28Expert Stage
11:00-11:45 AM

Creativity & Tech – Fireside Chat with Roman Coppola
Roman Coppola is a director, screenwriter, producer, and inventor. Growing up in the world of filmmaking, Coppola earned his stripes by wearing all hats available on set, from sound recording to cinematography, to writing, directing, producing, even acting. In his FireSide Chat, he will speak live from Los Angeles with moderator Kate Bulkley about intertwining creativity and tech, followed by Q&A.

Roman Coppola | American Zoetrope

Sep 28Expert Stage
12:00-12:45 AM

Workflow Challenges in High End Serial Drama
The Swarm, The Empress, All Quiet On The Western Front, Black Widow – with Rebekka Garrido and Franzisca Puppe two of the most experienced Post Production and VFX Supervisors are giving insights into the latest technologies and state-of-the-art workflows of some of the most-viewed productions in the last two years – some of them made at Babelsberg.

Rebekka Garrido | Post Production Supervisor
Franzisca Puppe | VFX Supervisor

Sep 28Expert Stage
2:00-2:45 PM

Tech for new revenue: Content monetisation beyond the usual sources
New revenue streams beyond subscription models and advertising? From In-Stream-Shopping to NFT collectibles, we take a look at some current use cases and explore brand-new reporting software used to increase transparency along the value chain.

Danny Jeske | RTL Deutschland
Irmela Wrogemann | jay
Maria Tanjala | FilmChain

Sep 28Expert Stage
4:00-4:45 PM

The global tech vision – Wrapping up #MTHCON23
MediaTech visionary, ecosystem builder and Head of Cannes NEXT, Sten-Kristian Saluveer wraps up #MTHCON23 with his most important takeaways on audiences, AI & data, content, and monetisation.

Sten-Kristian Saluveer | Festival de Cannes

Sep 28Expert Stage
3:00-3:45 PM

Content, monetisation and advertising – the big leagues
With subscriber numbers falling, broadcasters are looking for ways to monetise increasingly expensive content: from SVOD to AVOD, to FAST and new advertising models, which strategies are the major players in the game discussing?

Sabine Anger | Paramount
Ralf Happe | sky Media