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MediaTech SPRINT - Innovation and collaboration

What's the MediaTech SPRINT?

One workshop day, four Challenge Owner, 20 + Co-Creator and a unique setting for cutting-edge audiovisual technology: With an interdisciplinary approach MediaTech SPRINT is all about promising (technology-) solutions for the audiovisual industry and bringing together a diverse range of experts and companies from the European audiovisual sector as well as from the creative and tech industries.

The MediaTech SPRINT 2025 is a collaboration between the Creative Europe MEDIA Desk Berlin-Brandenburg and Denmark in cooperation with the Creative Europe MEDIA Desks Czech Republic, Estonia, Finland, France, Germany (Hamburg, NRW, Munich), Italy, Norway, Poland, Slovenia and Sweden. It is supported by the Danish Film School and the MediaTech Hub Conference Potsdam.

Creative Europe Desk Berlin-Brandenburg & #MTHCON

In 2018, the one-day innovation workshop was launched as joint initiative of MEDIA Desk Berlin-Brandenburg and MediaTech Hub Conference, supported by Erwin Schmidt, Producer/Innovation Expert/Co-Founder, Cinemathon International. With the help of a group of Creative Europe MEDIA Desks across Europe and skilled facilitators like Juliane Schulze, the format and method was developed further to create most benefit for each participant – the “Challenge Owner” companies and the “Co-Creator” experts.

Next Station: Denmark - Oct 20th, 2025

This Year's Episode

This year's MediaTech SPRINT innovation workshop will take place on October 20 in Copenhagen, with a kick off networking event on October 19. Once again, it will offer four European companies from the audiovisual sector – aka "Challenge Owner" - the unique opportunity to develop solutions for one of their specific business challenges with the help of interdisciplinary "Co-Creator" experts, in a curated and moderated format.

All participants will receive a free ticket to attend this years MediaTech Hub Conference, wich will take place September 24-25 at the Babelsberg Studios in Potsdam.
All participants will get a free ticket to the PICTURE THIS Conference on October 21 in Copenhagen, Denmark.

Programme:

A preliminary online meeting with the facilitator Juliane Schulze and all the CO and CC and available desks will take place on October 7 from 11 AM to 1 PM

  • Sunday Oct 19, 7-9 PM: welcome drinks and snacks in the city center of Copenhagen
  • Monday Oct 20, 9 AM to 6 PM: Media Tech Sprint @The Danish Film School – followed by dinner in the City center¨
  • Tuesday Oct 21, 9 AM- 5 PM: PICTURE THIS conference @The Royal Danish Library, (optional - free tickets are provided to all the participants of the Sprint)

Venue

Venue for the Media Tech Sprint: National Film School of Denmark, Theodor Christensens Plads 1,1437 Copenhagen

Venue for the PICTURE THIS conference: Black Diamond-Royal Danish Library, Søren Kierkegaards Plads 1, 1221 Copenhagen

Facilitator and Challenge Owner

The SPRINT is moderated by

SPRINT25 Juliane Schulze

Juliane Schulze

Juliane Schulze

Facilitator and Expert

Juliane Schulze is a Strategic Creative Economy Expert in Business, Finance, Investment and Sustainability with more than 30 years of experience in the creative economy as an Executive Advisor.

She holds an extensive cross-industrial knowledge, consults European and international funding institutions and business agencies, and specializes in financing and business strategies for audiovisual and technology driven entrepreneurs.

As coach and mentor, she supports founders and SMEs in investment readiness, access to finance and in creating sustainable business and revenue models, and lectures at the Free University Berlin, at the Midpoint Institute and at the Erich Pommer Institute among others.

Challenge Owner

The Bigger Picture, Denmark

Centralized, all-compassing platform simplifying the complexity of financing European Film and TV productions, facilitating transparent collaboration between various partners.

www.the-bigger-picture.eu

Kinola, Estonia

A modern ticketing and management software for cinemas and cultural venues, helping them run operations more efficiently, grow audiences, and adapt to new opportunities with innovative, easy-to-use tools.

www.kinola.com

ITHACA, France

"Immersion & Training with Holograms for Art, Craft & Audiovisual" is a solution for creating affordable volumetric video (or 3D video) content in training, education and entertainment. ITHACA is supported by Creative Europe and France 2030.

www.ithaca.eu

Up To Level, Finland

Automated system that unlocks efficiency in unscripted video production with AI-driven rough cuts in unscripted TV and documentary production.

www.uptolevel.com

SPRINT25

Denmark: Mark Denessen

Denmark: Mark Denessen

Founder of The Bigger Picture, producer

With 25+ years in European co-productions, Mark has raised over €30M for 400+ projects and has co-produced the Oscar-winning Another Round and major projects like The Kingdom Exodus, Monster Loving Maniacs, and Vinterberg’s climate drama Families Like Ours. He is the founder of the fundraising firm the-bigger-picture.eu

Denmark: Olympe Boiarsky

Denmark: Olympe Boiarsky

Junior consultant

Olympe holds a Master’s degree in Management from ESCP Business School, where she specialized in Investment Banking. She is now studying Film Production at La Fémis. She has produced several student films and completed internships in independent French film production companies.

Estonia: Andres Kauts

Estonia: Andres Kauts

Founder at KINOLA

Founder and longtime manager of art-house cinema Elektriteater in Tartu, Estonia. Now developing Kinola, a ticketing software company supporting small and independent cinemas.

Finland: Anssi Rimpelä

Finland: Anssi Rimpelä

Founder at UpToLevel Media

Anssi Rimpelä is an award-winning Finnish TV producer, format creator, and media entrepreneur with over 20 years of experience in the entertainment industry. He has produced and directed some of Finland’s biggest television hits, including Vain elämää, Maajussille morsian, and Farmi, and has introduced global formats such as Idols, Got Talent, and X Factor to the Finnish market. As founder of UpToLevel Media Finland Oy, Rimpelä specializes in creating original formats, branded content, and AI-assisted production tools for international markets.

France: Anaïs Hakes

France: Anaïs Hakes

Cofounder French Touch Factory

In the immersive tech field since 2016 (Virtual Reality, Augmented Reality and 360 video), Anaïs is cofounder and president of French Touch Factory and project manager for the Creative Europe project ITHACA. Also an active member of Euromersive, the European federation of immersive technology professionnals.

France: François Bouille

France: François Bouille

Cofounder French Touch Factory, &D Director of Creative Europe project ITHACA

Passionate about music and technology, François is self-taught in the use of audiovisual software. After working as general delegate in various federations, including the French federation for disabled people, François turned to Virtual Reality, started creating applications and 360 video content and eventually cofounded French Touch Factory in 2018.

Call for Co-Creator

Call for Co-Creator

Would you like to contribute your expertise and unique perspective to solving a specific business problem? Meet like-minded experts, creatives and tech pioneers!

As a Co-Creator you will receive financial support towards travel and accommodation costs if needed.

Deadline: September 15

For more information get in touch with your local Creative Europe MEDIA Desk

Skills needed for supplementary co-creator:

  • Tech developer/big data
  • Blockchain and AI-specialists
  • Business development
  • Producers experience
  • TV/broadcaster
  • Marketing
  • Financing
  • Distribution
  • Exhibition
  • Licensing