Franziska Scholz

Director of Product Management at Gracenote

Franziska Scholz

Director of Product Management at Gracenote

Franziska Scholz is a Director of Product Management at Gracenote responsible for building content intelligence solutions that help global platforms and European MVPDs maximize engagement and monetization. In this role, she leads a team of product managers focused on continuous product innovation to meet evolving client needs and shifting market dynamics.

Based in the Netherlands, Franziska has worked in the entertainment metadata industry for nearly a decade in both product and operational roles. Before joining Gracenote, she was Strategic Product Manager - Content Discovery at Red Bee Media responsible for directing the product vision across operational data services and technology products.

Session Details

Panel Discussion | Expert StageIt’s Discovery, Stupid! Why Are We Still Searching?16:30 - 17:15 Expert StageStreaming viewers spend an average of 14 minutes searching before they find something to watch (Gracenote, 2025). After years of promises that algorithms and aggregation would solve discovery, we are still searching. This session asks what might finally change that.