Eli Noam

Director of Columbia Institute for Tele-Information, Columbia University

Eli Noam

Director of Columbia Institute for Tele-Information, Columbia University

Prof. Eli M. Noam is Director of the Columbia Institute for Tele-Information (CITI) and Professor Emeritus of Economics and Finance at Columbia Business School. He has also served as Commissioner of Public Services for the State of New York and on the White House’s IT Advisory Board. As an internationally renowned media and technology scholar, he has spent decades exploring how technology, business models and policy are reshaping the media and communications landscape. With more than 350 articles and 38 books, including his latest Video 2040: The New Mediatech, AI, and the Next Generation of Media, he continues to examine what the future of media may look like — and how we can prepare for it.

Session Details

Side Event by Macromedia UniversityAnticipating Media Futures17:15 - 18:30 Expert StageWhat will the media landscape of tomorrow look like, and how can we shape it today? For its 20th anniversary, Macromedia University brings together leading voices from media and academia to explore how AI, technology, creativity and changing audiences are transforming the industry, and what this means for the way we prepare for a future we cannot yet predict.

Session Details

How is AI transforming the media industry? Which business models have a future? And what skills will media professionals need tomorrow? For its 20th anniversary, Macromedia University brings together leading voices from media and academia to explore how AI, technology, creativity and changing audiences are transforming the industry, and what this means for the way we prepare for a future we cannot yet predict.

The session opens with inspiring keynotes by Prof. Dr. Dr. Castulus Kolo, President of Macromedia University and Prof. Dr. Eli Noam followed by a high-level discussing how AI is reshaping the sector. Jörg Bachmaier, CEO of Studio Babelsberg; Tristan Filges, Executive Editor AI & Distribution at Axel Springer Premium Group; Prof. Dr. Leona Achtenhagen, President of the European Media Management Association and Director of the Media, Management and Transformation Centre at Jönköping International Business School; and Prof. Dr. Eli Noam of Columbia University will share their perspectives on the opportunities, challenges, and future of AI in media and education. The panel will be moderated by Prof. Dr. Evelyn Kästner.