Closing the Gap: How AI Is Lowering the Barrier to Virtual Production and Raising Its Ceiling

Voia’s cloud-based platform replaces LED volumes, green screens and specialised tracking rigs with real-time AI compositing: 4K video matting with hair-level detail, subject relighting, 3D camera tracking and instant placement into Unreal Engine environments.

That puts virtual production within reach of an entirely new audience. For established studios it means faster previsualisation and more flexible, less infrastructure-heavy workflows that open up new creative possibilities for higher-end productions.

Avner Braverman and Daniel Kovacs discuss how Voia is closing that gap from both directions at once, who gets to make cinematic work, what ‚cinematic‘ requires in the first place, and what it all means for the future of virtual production as AI keeps shrinking the distance between an idea and a finished shot.